Around the Storage Block

Announcing new flexibilities in Apollo 4000 systems to address your data-intensive use-cases

In my first blog post on the revolution in unstructured data currently sweeping across industries, we looked at the ways in which the pace of data growth, combined with the explosion in unstructured data types, has forced enterprises to rethink data management strategies and reshape their IT investment plans. Keep in mind that unstructured data is expected to double every two years, and IDC anticipates that unstructured data will account for a massive 80% of every organization’s data growth over the next five years.


New flexibilities in Apollo 4000 systems_Blog_shutterstock_163197539.pngIn this blog post, we will dive a little deeper into the storage technologies and announce some new architectural flexibilities that extend the market leadership of the HPE Apollo 4000 systems. These flexibilities fulfill our promise of addressing the challenges associated with unstructured data and helping enterprises deploy a robust data infrastructure to manage, protect, and extract value from their data.


It’s all about understanding what’s in your data

Let’s begin at the beginning — with the data itself. Data is now a strategic asset for every organization. It’s critical to unlocking business insight — the more you have of it, and the faster you can analyze it, the greater your potential business advantage. Data is driving new business use cases and powering entirely new customer experiences. Looking further into the future, data is the fuel propelling enterprises into the era of AI. A few examples quickly highlight data’s essential value: in healthcare, data is key to personalized medicine and medical imaging; in financial services, to fraud detection and records preservation; in retail, to video surveillance and understanding shopping patterns. The list goes on, with data driving new and divergent demands on IT in every industry.


A pioneering platform for data-driven use cases

Organizations are looking for a platform that’s capable of handling the data challenges presented by the diversity of unstructured data today. The HPE Apollo 4000 family demonstrates key performance, capacity, and extensibility features to support any of the myriad unstructured data use cases that organizations may encounter.


HPE Apollo 4000 systems are ultra-optimized with a balanced, high-throughput data architecture from ingest of data into the system, to transfer of data in flight within the system, to persistence of data at rest. They can be flexibly configured with the mix of compute, network, and a broad choice of media configurations that are optimal for your use cases. This includes the recent additions of:

[NEW] Persistent Memory providing the highest throughput and lowest latency, ideal for metadata and data cache in near-real-time applications.

[NEW] QLC SSDs providing the lowest price bulk capacity all flash, ideal for read intensive workloads such as video surveillance and medical imaging.

[NEW] 16TB NL HDDs providing the lowest price bulk capacity hybrid flash, ideal for deep archives and data lakes.


These systems are also ultra-secure, offering cradle-to-grave security for the system and your data. This starts with a secure supply chain and silicon anchored security technology to detect and remediate firmware and configuration manipulation. It extends to data at rest encryption as well as easy secure delete of data from all persistent storage when it is time to retire the system.

[NEW] We are now introducing Pensando Distributed Services as a standard option for HPE Apollo 4000 systems. By adding Pensando, you can eliminate the need for an assortment of discrete appliances throughout the data center by integrating security and network functions into a single device residing in each system, and tightly coupling policies to the infrastructure and its users. And, because the functions are resourced at the edge of each system, performance and capacity scaling are incremental, observability is pervasive and granular, and latency is significantly reduced.


Apollo 4000 Systems are ultra-dense in a very data center-friendly way. These systems can pack a very large number of drives while maintaining ease-of-serviceability in the chassis designed for standard depth racks. With the Apollo 4200 up to 54 small form factor drives or up to 28 large form factor drives can be packed into just 2U – and that’s with a high complement of compute resources. The Apollo 4510 model, on the other hand, can pack up to 60 large form factor drives plus a couple of small form factor drives, and can be accommodated in just 4U.


With HPE Apollo 4000, you have intelligent infrastructure with a 24/7 active health system built in plus HPE InfoSight for Servers functionality as standard.

Scale-out ready:

The final advantage, which I discussed at greater length in the previous blog post, is a powerful set of integrations with scale-out data platforms from Scality, Qumulo, and Cohesity. These deliver, respectively, a limitless pool of object storage; scale-out file storage that eliminates data blindness; and unified secondary data management. Together, these integrations provide highly efficient storage and management of all your unstructured data, regardless of type.


Stay focused on deriving value from your data

Today, every organization is planning and/or building data-driven use cases that are now — or will very soon be — critical to their business. That’s forcing a broad rethink among IT leaders as to how best to meet new unstructured data demands. But one thing is clear: the sooner IT can find and deploy data-intensive, optimized solutions, the faster organizations can focus on deriving value from their data. And in the HPE Apollo 4000, you need look no further for a best-in-class solution that provides the essential foundation for your analytics and AI future.


  • Click here to learn more about HPE Apollo 4000 systems.
  • Learn more about File Storage and Object Storage: Secure, tailored, and economic solutions demanded by the evolving unstructured data landscape to address storage requirements for NAS, file storage, and object storage.
  • Big Data and Analytic Solutions turn your big data into vital insights to transform your business from edge to cloud. Find out how!


Please join me at HPE Discover 2020 for my on-demand session, Turning unstructured data into insights using modern data-centric solutions, that will be available on July 8th. 


As a reminder, registration for HPE Discover 2020 is FREE!! With your registration, HPE will donate $10 to your choice of one of 10 featured causes. Join us and give back to organizations helping people, businesses and communities around the world recover from the COVID-19 crisis. Read more about these organizations and the great work they are doing to support COVID-19 recovery around the world. (Terms and conditions apply.)  Note: Once registered, you will be able to sign in to HPE Discover and search by Session ID or by area of interest to build your schedule. 


I look forward to seeing you virtually at HPE Discover 2020!


Ronak headshot_June 2020.jpgMeet HPE Senior Solutions Marketing Manager and HPE Blogger, Ronak Chokshi. Ronak leads product and solutions marketing for the HPE Apollo 4000 Systems, strategic partner-based scale-out data platforms, and Big Data & Analytics. He likes to blog about data storage for analytics, machine learning and AI workloads demonstrating desirable customer outcomes based on HPE Apollo 4000.

Connect with Ronak on LinkedIn!


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