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HP Discover Barcelona - Ruth Bergman shares her vision for analytics research in the age of Big Data


Contributed by Simon Firth, freelance technology journalist




ruthbergman_web.jpg“As consumers, we’re already quite comfortable with making data-driven decisions,” notes Director of HP Labs Israel, Ruth Bergman. Many of us use recommendation engines and online reviews to pick the books we read, she points out, as well as the movies we see and the restaurants we choose to visit.


And yet, Bergman suggests, “in our professional lives, we don’t have the systems to help us make data-driven business decisions. One of the things we’re doing at HP Labs is asking why that’s the case.”


In a December 12 presentation at HP Discover 2013 in Barcelona, Bergman will explore the barriers that currently inhibit businesses from effectively using data to make better decisions. Among them: specific challenges in IT infrastructure; in optimizing algorithms for data analysis; and in asking the right questions of data, which requires clearly linking your analysis to specific business goals.


The payoff from addressing those challenges will be enormous, Bergman argues. “But as we expand data-driven decision making, we’ll be doing it in an environment where the data we’re dealing with will be getting really, really big and really, really fast – much larger and faster than we’re currently prepared for,” she adds.


In her talk, Bergman will share developments at HP Labs that promise to create a new computing paradigm able to match the volumes and speeds of data that businesses will soon be looking to process.


“We are researching new infrastructure technologies such as non-volatile memory, photonics, and systems-on-a-chip, as well as new approaches to data analysis that will let us fully exploit the data processing capabilities of that novel hardware,” she explains.


Bergman will also explore specific examples of how massive data streams can be turned into actionable information – through improvements in search, visualization, and immersion, for example, and in new approaches to sensing and control analytics for better understanding of the physical world around us.


As director of HP Labs Israel, Bergman leads research in  analytics core technologies with a focus on new algorithms to get value from data today as well as in tomorrow’s systems. Before joining HP in 2001, she was a researcher at the NASA Jet Propulsion Laboratory in Pasadena, California, and at the Lincoln Laboratory at the Massachusetts Institute of Technology (MIT). Bergman received her Ph.D. in Electrical Engineering and Computer Science from MIT and an MSc and BSc in Computer Science from the University of California, San Diego.



Discover attendees can attend Bergman’s talk on December 12th, at 11:30 AM. Click here for information about other HP Discover sessions being presented by HP Labs researchers in Barcelona. HP Labs executives will also available at the HP on HP and HP Labs Guru Bar throughout the event for one-on-one conversations. 


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