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Accelerating the right technology for new video consumption models at NAB 2019



Andreas Steinbach.jpegBy: Andreas Steinbach
Network and Digital Video Services, Solution Readiness, HPE CMS


The increasing demand for access to video anytime, anywhere, on any device is pushing media to its limits. To deliver on customer demands, broadcasters and multi-channel video programming distributors (MVPDs) are evolving their network capabilities to support new video services including ultraHD and virtual reality, multiscreen access, OTT, cloud economics, new advertising models, and more. Join us in Las Vegas from April 6-11 for the NAB 2019 show, and see how Hewlett Packard Enterprise (HPE) is accelerating the right technology for the new video consumption models.

HPE is gathering at NAB to accelerate the future of TV. Meet the increasing demand for access to video anytime, anywhere, on any device with best-of-breed solutions running on video optimized hardware. Come see us on the NAB show floor for the latest technology and strategies to power the innovative video services for the new era of media.

Showing continuity, HPE’s program will focus on how to reinvent video services, accelerate virtualization and deliver new video experiences.

See our demos at Booth #SU4721 including:

HPE virtual Headend Manager (vHM)
E2E IPTV/OTT orchestration with Service Director - 1 click Deployment for OTT and IPTV

Deploy, manage and monitor multicast, unicast IPTV or OTT channels in a multi-vendor environment; from one single interface.

Come and see why HPE vHM and HPE Service Director are the perfect combination, and the only end-to-end solution which allows for live transcoding, probing and packaging without any packet loss in an IP multicast environment.

HPE Media Workflow Master (MWM)
now in the cloud, enabling for cloud media services

Automate and orchestrate digital supply workflows
Automate and orchestrate your end-to-end digital supply chain through workflow-driven processes using non-proprietary open architecture.
At NAB, you will experience the asset management abilities of HPE MWM, as well as the simple to use workflow engine which will automate various tasks such as transcoding, metadata augmentation, quality check etc., all working from a Microsoft Azure hosted environment.

Audience News Gathering
Involve influencers in your show and get the best audience engagement

Meet the new style of news production in the cloud enabling journalists to virtually reach anyone from their audience, and go live with them. The new Audience News Gathering solution is aimed at increasing the audience number and the engagement through social engagement and user-generated content collecting and validation. Leverage our micro services platform to facilitate the integration of OSS/BSS with existing middleware components. Create new applications, offer new value-added services and applications, build campaigns to target low ARPU users, and manage video subscribers’ information to easily sell more video services.

Interactive TV (iTV) 
Engagement, advertisement, e-commerce: a new TV experience

Provides the viewer the ability to interact with the content being viewed on the OTT app by selecting tagged merchandise within a show real-time, allowing them to view and purchase.
Through a centrally organized and secured metadata interchange housing frame-level content metadata, accessible by providers, broadcasters, and networks, iTV provides every party in the media value chain with new opportunities.

Don’t miss the great opportunity to meet with HPE executives and experts during the NAB 2019 show! Feel free to engage with us prior to the event to let us know what you want to accomplish during your stay at NAB  by contacting

Learn more:

Keep up with all of the HPE NAB show activities by following us at @HPE_Telco HPE at NAB 2019.pngHPE at NAB 2019


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June 18 - 20
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