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Join HP at IBC 2015 September 10-15, Amsterdam!



Calling all Telecoms and Broadcasters looking for a partner to help them transform to a ‘New Style of TV’! HP would love to talk to you.  Taste the future of Media and Entertainment being cooked up for 2015.


The HP M&E Team will be at the IBC 2015 Event September 10-15 in Amsterdam. We’d love to meet you, listen to your challenges and share the HP innovation for Media and Entertainment, which has already helped smooth the transformation journey for many of our leading M&E customers around the world.


  • Join us at IBC 2015 to discover the HP and Imagine Communications partnership enabling Media and Telecom companies to gain operational efficiency, to adapt to new TV consumption models, and to create new revenue streams, with an end-to-end solution approach leveraging unique industry synergies.
  • Discuss how HP Cloud Playout and Media Workflow Master offer “safe hands” for processes and technologies when shifting production and distribution from traditional video environments to IP and cloud infrastructures
  • Hear how HP Content Distribution Solutions provide industry leadership solutions to secure new business models such as TV Everywhere, HP Multi-screen, Personalized TV, cDVR and Dynamic Ad Insertion.
  • Learn more about how Virtualized Media Solutions via NFV/SDN accelerate the path to a converged IP/Cloud infrastructure and orchestration for maximum cost savings and agility to support ever changing audience needs
  • Discover how leading broadcaster RAI Italy transformed production on an enterprise scale by integrating workflow and assets for high-performance and high-availability broadcasting on an IT infrastructure 


We warmly invite you to participate in our program.


DemosLocated in the HP meeting room  (Hall #13 IBC Lounge Stand #MS21)

    • CMS and Imagine Communications Alliance featuring cDVR, Dynamic Ad Insertion (DAI), Cloud Playout
    • HP Video Optimization
    • HP Digital Supply Chain (Media Business Workflow)
    • HP Moonshot featuring integrated media workflow

Real Case Studies 

HP M&E Solution Architect, Marco Montenovo will share real case studies for Media Cloud, including Corporate Archive Architectures, Playout in the Cloud and Digital Supply Chain for TV Production and OTT.

Monday September 14 11:00 – 11:30 | Technology in Action | Theater, Hall 3 Stand 3 A19

Mr Roberto Cecatto, RAI TV Production Director, will share the story of how RAI transformed production on an enterprise scale working with HP, including latest program updates.


IABM Panel Session Breakfast: Where's the money in broadcast and media?

Lionel Lapras WW General Manager, Media & Entertainment will participate with Charlie Vogt, CEO Imagine Communications, on the IABM panel

Friday Sept 11 08:00-09:30 | RAI Amsterdam, Europaplein 22, NL 1078 GZ, Amsterdam - Rm: E102


Customer hospitality program Come and join us! Reserve your spot with an HP Representative.

Blauw aan de Wal | September 11

Pianeta Terra | September 13


CMS presence at the Imagine Booth (IC Booth location #4.AMT) 

Two 30 minute sessions sponsored by HP in the Imagine booth featuring Lionel Lapras and Emma Bingert, Product & Solution Manager Content Distribution, followed by a networking reception.


  • Saturday, Sept 12 – Evening Reception – 17:00

Media and IT in Action: Agility for a New Generation of Video Services  

Learn how HP and Imagine are applying IT industry best practices for flexibility and governance of virtualization to provide Media companies with complete next-generation content management and delivery solutions.


  • Sunday, Sept 13 – Lunch – 12:00pm

Cloud DVR: Key considerations for a successful implementation.

Gain insight from real use cases on the key choice points that are enabling Service Providers to implement next-generation cDVR solutions — and how it’s paying off!


More about HP Communications & Media Solutions

More about HP CMS Media & Entertainment Solutions


Get in touch with Grace Taiana ( who will be happy to orchestrate a tailored program that fits your needs!



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