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Subscriber Network Usage Analytics - stay in tune with your customer experience

Oded

While the goal of customer experience management is well defined and a key objective in any CSPs’ operations, taking tangible steps to drive “actionable experience management” is not always straightforward.

To successfully enable an “actionable” customer experience, CSPs need to continually analyze subscribers’ usage, trends, network conditions, interactions, and so forth across many dimensions—in real-time context and over time preferences.

Maintaining a good experience for your subscriber community means an environment that monitors and analyzes quality of experience (QoE) key performance indicators (KPIs) across multiple sources in your operations and correlates them to identify trends and thresholds. It’s the key to enable better personalized services, manage churn, and increase average revenue.

Subscriber Network Usage Analytics (SNUA) provides a timely correlation of your mobile network conditions with subscriber usage patterns and preferences. This enable you to drive actionable experience policies—whether it’s a timely correction triggering or credit to subscriber.

 

 

To learn more, read our solution brief

Or, watch this annimation that explains how it works together

 

We found “Subscriber Network Usage Analytics” to be among the first Analytics use cases that CSPs opt to implement. See here about Telco Big Data market priorities and adoption strategy.

 

How far are you with Actionable Experience solutions? Do you see analytics as a central element in it? Leave a comment and join the discussion. More info is at hp.com/go/TelcoBigData. And - feel free to drop me an email ringer@hp.com

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About the Author

Oded

Oded manages Go-To-Market enablement and Solution Marketing for HPE’s Communication Services Business (CSB), His focus is solutions of Subscriber Awareness that allow CSPs to evolve to Customer Centric service delivery, Oded is responsible for bringing together Products, Business, Operations, Sales and Marketing into a coherent Go-To-Market Strategy, across all regions, counties and market segments.

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