Transforming IT
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To be a practitioner of digital transformation, you need to transform



We live in an era of digital disruption, where the accessibility and adoption of emerging digital technologies is enabling enterprises to reimagine their business in exciting new ways. A new breed of apps and data is the fuel.

 What’s lighting the transformation fire?

Apps are fast becoming the most common way enterprises interact with customers, employees, partners and suppliers. And in turn, the app experience is shaping the workplace and brand. These apps are now created anywhere and live everywhere – and they move and change with a speed we’ve never seen before, and with a scale that can reach billions. Add to this the explosive growth in data across human, business, machine and sensor data. And of course, this data is a result of the billions of devices, machines and sensors connected across networks. Data that needs to be collected, stored, analyzed for patterns, for context and insight – to turn insight into action.


Taking advantage of these opportunities is only, effectively and efficiently, available to those companies that are a digital business. This drive toward becoming a digital business is at the very core of the HPE strategy and a key driver to help customers achieve success. A change like this is not as simple as some suggest: you cannot just replace all your IT, move everything to the cloud or even run two modes of IT. Becoming a digital business is more, much more, and this is why HPE Pointnext calls it transformational. The term digital transformation is often confused with digitizing a business, taking processes within the business and using technology to optimize them. Yes, this is part of the story, but one could argue that companies have been doing this since the invention of the term “Information Technology.” These optimization strategies have led to a technologically automated and streamlined business but arguably the business itself (the model, customer offering, etc.) has not dramatically changed. It is for this reason why so many are susceptible to disruptive digital business concepts.

Build and control the transformation flame, don’t get swallowed by it.

Digital transformation can be simply viewed as the moment when technology becomes the center of your business. With technology in the center, a plethora of new opportunities are created: from new business models, to customer experiences and even new digitally enhanced products. Data becomes the lifeblood of the organization, enabling smarter and more personal interactions, and highlights the importance of collecting data from things, apps and devices and analyzing that data in real-time.

This interconnect between people and technology is at the very center of a successful transformation. It is the reason why some organizations have transformed to digital in what seems a simple fluid motion, and those that are spending millions of dollars and are still failing. So, technology is critical, but can only lead to successful transformation outcomes when a clear view of how transitions will impact people (and how they are going to mitigate the technology impact) is available. Making the change simple, or—simple to operate and simple to consume, and positive will always be the smoothest approach.

“So, where is this yellow brick road?”

The next logical question is “Where can I buy this technology nirvana, which technology company builds this, and how do I order?” Unfortunately it is not that simple. There is not a one size fits all solution, and in fact, it is highly unlikely that one company is going to be able to provide you with the correct technology to solve your unique needs.  It is going to take an collection of technologies, from a set of partners, all integrated together to provide the optimal solution. With new solutions and companies appearing and disappearing almost every day, choosing the right technology, from the right partner and been able to integrate all of it together is a daunting process.

When, when, WHEN?

Finally, as you can imagine, this transformation is something that cannot be done overnight. Anything that involves transplanting large sections of your business or making large-scale change to function and flow cannot be done quickly. The logical conclusion is this transformation needs to happen in small, incremental steps, each providing an opportunity for change in people and to provide the much needed ROI to fuel the next transformation.

Yes, we’ve been there.

Our technology services teams are very familiar with transformation, having helped enterprises transform for years: unifying communications, enabling BYOD, providing mainframe alternatives, and  delivering prescribed and tailored innovative support offerings. However, we recognized a need to reshape and refocus our own organization. It was time to consider our own model, approach, and technology function and flow.  

A new leader, a new name, a new brand and a new mission, this is what HPE has accomplished with HPE Pointnext - the amalgamation of our technology services and technology support organizations. All with the specific focus to be the leading expert on Digital Transformation. It is focused on three specific areas:

  1. To curate and aggregate solutions from a rich ecosystem of  partners, bringing  the best of the best, so you don’t have to.
  2. Going beyond just a new technology approach with managing aspects of culture, measurement, skills, change management as well as new approaches to funding and IT consumption options
  3. Optimized to be nimble and fast, scaling-up and down resources to deliver faster time to value, and accelerate your organization’s ability to learn and improve.

 In a world where everything computes, HPE Pointnext is the trusted partner that can guide you on your digital transformation journey, able to share our own transformation learnings, and help point you towards what’s next. 

About the Author


VP of HPE Pointnext Marketing worldwide. I lead a global team responsible for developing the story, value proposition, and go to market content for Services at HPE.