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Datex ups the security game, keeping sensitive data hidden from thieves

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The data security industry has long offered two primary methods for organizations to prevent cybercriminals from stealing sensitive informationโ€”blocking access with perimeter firewalls and monitoring networks and issuing alerts if someone gets through those barriers. Billions of dollars are spent every year on these solutions, yet tens of billions of sensitive records were exposed in 2020 alone. Ed Leavens, the founder and chief executive officer of Datex, recognized the obvious: โ€œTraditional approaches to data security arenโ€™t solving the problem,โ€ he notes.

Instead, the team at Datex had a novel idea. Leavens says, โ€œIf companies were to replace sensitive information in their IT environments with benign substitutes before that information arrived, there wouldnโ€™t be anything for cybercriminals to steal even if they did breach the network.โ€ This was the genesis of Datexโ€™s groundbreaking data security solution, DataStealth.

The patented DataStealth platform doesnโ€™t simply block network traffic or send out alerts in the event of a network breach. It inspects data and documents passing through DataStealth in real time. Then, based on proprietary data protection policies, it identifies information the customer deems to be sensitive and replaces that sensitive data with a variety of replacement options.

For example, if DataStealth detects credit card numbers or personally identifiable information (PII) on the way to a customer database, it might transform that information into substitute valuesโ€”using techniques such as tokenization, encryption, or maskingโ€”which are then used in regular business processes. In the event the original information is required at a later point in time, DataStealth can reverse the process and reidentify the information for authorized users and for authorized use cases.

Renders data useless to cybercriminals:

There are a number of examples where DataStealth uniquely solves data security problems. Leavens says, โ€œWe are able to solve a wide range of common data security challenges for companies, helping them reduce risk, ensure compliance, and maintain effective data governance by protecting their data before it lands in its intended destination.โ€

For example, DataStealth can significantly reduce the scope of a customerโ€™s PCI-DSS audit, it can provide de-identified production data being sent to test and development environments, or it can allow companies to use SaaS and cloud-based solutions while at the same time ensuring their real data never leaves home.

Partnering with technology providers is central to Datexโ€™s business. To enhance and extend the value DataStealth brings to customers, Datex works with a number of SaaS, cloud, and software companies. But when it comes to hardware, Datex has just one partnerโ€”Hewlett Packard Enterprise. โ€œPartnering with HPE as an OEM is crucial to the way we operate as a business,โ€ he says.

One vitally important element is flexible financing, which Leavens obtains through HPE Financial Services. He notes, โ€œFinancing can sometimes be an obstacle in business, but HPEFS has been a business-enabler for us. Theyโ€™re very responsive and flexible in offering ways to help us grow our business.โ€

Building in security at every level:

To deliver its unique data security capabilities, Datex places heavy demands on the hardware running DataStealth. As an HPE OEM partner, Datex chooses HPE ProLiant Gen10 servers. The number one reasonโ€”security.

Performance and reliability are also essential. DataStealth scales up and out depending on the customerโ€™s performance and redundancy requirements. Measured in milliseconds, the DataStealth platform recognizes specific data types and applies one or more data protection policies to the data in real time. The HPE hardware allows the DataStealth platform to perform hundreds of thousands of these actions per secondโ€”all day, every day.

Moreover, Datex offers a hosted managed environment for customers, reading data and applying data protection policies nonstop for customers all over the world. Leavens says that DataStealth running on a single HPE ProLiant DL360 Gen10 server can sustain 15,000 service requests per second without a problem. And in five years, heโ€™s only had to change one hard drive.

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Nabanita Maji
Hewlett Packard Enterprise

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Nabanita1

OEM Solutions team