Here's how HPE OEM enables Purple to scale easily to meet growing demand

[Nabanita1]

What do you get when you combine a passion for technology with youthful creative energy? The answer is Purple Creative Innovators who are surprising their clients with interactive, visual experiences like nothing they’ve ever seen before. Purple brings together brilliant creative strategies and its own Purple-X custom‑developed software-as-a-service (SaaS) platform with hardware technologies and physical spaces. The result is an immersive, multi-dimensional audio/visual experience that clients can use in a variety of ways, including marketing and sales presentations, new hire orientation, and product training.

As an HPE OEM partner, Purple Creative Innovators gets reliable, high‑performance HPE ProLiant Gen10 servers to run its immersive audio/visual experiences. With logistical and service support from Hewlett Packard Enterprise, Purple can easily ship its solutions to clients around the world and deliver responsive on‑site technical support to maintain client satisfaction.

HPE OEM program provides Purple the added benefit of price stability and an extended warranty period—both critical as Purple’s business gains traction around the world. According to Emile van den Ende, Chief Technical Officer and Partner, Purple Creative Innovators, "Through the HPE OEM program, we have guaranteed pricing for X amount of time, so I can very easily say how much a solution will cost. That helps us be more responsive to clients and confident in our pricing".

He concludes, “We have HPE ProLiant servers running all over the world, and our business continues to grow. The HPE OEM program will help us scale to meet increased demand, with the tools and services to keep those servers healthy and deliver the reliable operations our clients count on.”

For more information on HPE OEM and how to engage, read here.

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Nabanita Maji
Hewlett Packard Enterprise

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