Get answers to all your HPE ROK for Windows Server questions

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If you’re looking for a less complicated and more cost-effective way to take advantage of hybrid cloud, modern applications, and advanced, multilayer security, HPE ProLiant Gen10 and Gen10 Plus servers and Windows Server 2022 work better together to help you modernize IT. The best way to get Windows Server 2022 licenses for new HPE ProLiant Gen10 and Gen10 Plus servers is through the HPE OEM Microsoft Windows Server Reseller Option Kit—known simply as “ROK.”

 

What is ROK?

ROK is a software distribution model that makes deploying the Windows Server 2022 operating system (OS) easier and more cost effective. It’s easy to add to an HPE ProLiant server sale because ROK is sold using the same price list as RAM, hard drives, and other server options. It is install-ready, meaning it has been tested, tuned, and certified with HPE ProLiant servers and is packaged with custom installation tools and all the latest drivers, under the most strict security measures.

What are the benefits of ROK for customers?

HPE OEM ROK licenses are the same licenses a customer can buy directly from Microsoft, with several added benefits:

• HPE OEM ROKs are typically a more cost-effective option, less expensive than purchasing the server and OS licenses separately.
• The wizard-based HPE Rapid Setup, embedded in HPE ProLiant servers, provides a simple, guided process for installing Windows Server 2022 that takes less time and reduces the chance for errors.
• HPE includes free online or telephone support for initial setup for 90 days from the date of purchase.
• The OS and drivers have been tested and certified specifically for HPE ProLiant servers.
• HPE OEM ROK licenses are BIOS-locked, so they can only be installed on HPE servers.
• Downgrade rights allow customers to use an earlier version of Windows Server (up to two generations) instead of the one licensed, so they can continue to support legacy applications.

Why should resellers sell ROK?

ROK offers a lower acquisition cost that helps resellers better manage inventory—reseller can stock and sell ROK licenses as needed. ROK licenses are also more convenient, they provide fast and easy deployment, and they are tested, customized, and supported by HPE. They also help increase revenue with more attach opportunities for client access licenses (CALs), and HPE incentives for every ROK license sold. Resellers can also add server options, installation, and configuration services to ensure customers are getting the most suitable IT solution with the convenience of one-source shopping and support.

How do I deliver ROKs to the customer?

Simply open the package, affix the certificate of authenticity (COA) on the server chassis, create the license screen that is displayed on initial boot up, and then deliver the media and package contents to the customer along with the server. Preinstallation is an optional service that you can offer your customers.

How are HPE ROK licenses distributed?

The distributor decides what servers and OS licenses to stock based on forecasted demand. Resellers order inventory from the distributor, and customers purchase their servers, ROK licenses, CALs and other licenses from the reseller.

Have more questions? You can learn more about Windows Server 2022 licensing options for HPE ProLiant Gen10 servers by visiting:

• Blog: Why sell the HPE Windows Server Reseller Option Kit (ROK)?
• Blog: Windows Server 2022—your guide to the new licensing editions
• Video: Windows Server Reseller Option Kit (ROK) licensing from HPE